Rise and Shine Kindergarten

a platform for expansion

Rise and Shine Education is a family-owned business which operates a small number of successful kindergartens in southern Sydney. Good childcare centres in New South Wales typically have long waiting lists and Rise and Shine is no exception.

em was invited to improve the company’s website in order to better explain what makes Rise and Shine unique, to streamline the process of collecting applications from parents and to provide a platform for future expansion. Additionally, em devised an online and offline marketing campaign to spur the company’s opening of two new centres, including Google AdWords, and carefully selected radio and print advertising.

Since launching the website and subsequent campaign, Rise and Shine Education has received a large number of enquiries for its new centres keeping the owners busy all year round.

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