With competition for attention in the inbox so intense, we develop well defined email marketing strategies that will cut through to reach your audience.
When opting in, consumers agree to receive promotional information that is of interest to them – it could be a special offer, a new product or an additional service. Whatever the case, it’s a way for your company to engage more with your customers and potential customers. We’ll work with you to develop email marketing campaigns that deliver results.
From strategy to delivery, and beyond
With professional messaging and expert targeting, email marketing can be one of the most cost-effective ways to inform and influence your audience. We provide a comprehensive e-marketing service that blends years of experience in direct marketing with tried and trusted digital techniques. From strategy to delivery and beyond: creative, design, copywriting, production, dispatch, monitoring, analysis and follow up. We monitor responses and report results, helping us constantly fine tune and improve your email marketing campaigns to achieve optimum business results.
We start with the essentials
Our email marketing team will help you identify the core objectives of your email marketing campaign, then develop a strategy that focuses on those objectives.
A robust and well-managed database lies at the heart of all good email campaigns, so we’ll work together to identify key target groups, build or acquire the mailing lists and plan the campaign around your projected ROI. Every campaign is designed to engage interest and attract maximum click throughs.
However good the data, your campaign can fail at the subject line if it lacks good creativity. And without the technical know-how a design that looks great on a desktop may fall apart on a mobile device. Your email communication needs to work at its best, whatever the device.
We’ll work with you through the entire process or we can handle all your email marketing for you.